Brand, link and communicate around your content, and you can set it free (SSWC)

We are at Tjärö, a small island in the Blekinge archipelago, for a weekend camp for social media folks – Sweden Social Web Camp download microsoft office language. The event is an unconference, with the participants setting the agenda and signing up to hold sessions.

At one of the opening sessions, sydsvenskan.se gatered a group of journalists, bloggers and others to discuss the future of journalism herunterladen. Starting out, they said “let’s not discuss the economics, but rather how to make great journalism online”. Needless to say, the two are related, so the discussion drifted in that direction towards the end herunterladen. Morris Packer, The Bonnier Group/mobilab.se, objected to the term “good journalism”, and got the suggestion it be called “costly journalism” instead: The stuff that traditional journalists do and which costs a lot of money spiele für r4 karte downloaden.

– When we don’t have monopoly on information, how can we make use of the numerous resources out there?, asked Gustav Svensson of Sydsvenskan bluetooth für windows 10 kostenlos.
Leo Wallentin, a freelance journalist, replied: You have to brand your content, to have interconnecting links so people can find it, and to be present where your content is present zip.
I think that’s a neat summary for all media companies who are struggling to understand how making your content widely available around the web can be good for you windows 7 free download chip. If you communicate around your content you will still be the source where people turn to for related issues.

Other topics in this session were the use of real time statistics when deciding what makes the top of the front page online, what should and could be called journalism, if honesty isn’t more important than absolute truth and whether a great journalistic handicraft still can sell video programm gratis downloaden.

Here’s the schedule for today’s sessions at SSWC:
Dagens schema för Sweden Social Web Camp

lotta

Web veteran, journalist, blogger since 1998, loves creativity and originality, photography and her family. [More]

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1 Response

  1. August 24, 2009

    […] Brand, link and communicate around your content, and you can set it free (SSWC) – Citizen Media Watc… […]

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