Läsarbladet's Scandinavian cousins – a comparison
Verdens Gang in Norway and EkstraBladet in Denmark also have one-point entries into their participatory journalism. Lesernes VG and Laeserbladet are the equivalents of Aftonbladet‘s Läsarbladet (where I’m editor). The idea seems to be the same for all three sites – to gather all, or the best of, the material that the participants (the entities that used to be called readers) have contributed with in one place, for easy access. The three companies use the same platform for their blogs.
The “cousins” of Läsarbladet seems even more focused on blogs, though, while I’ve been focusing more on our forums. There are a number of things at Läsarbladet that I’m not finding at the other sites. At Läsarbladet I’ve opened up for submissions of articles as well. But as I’m finding more and more “quality” blog posts, I think I should promote individual posts more. A good lesson learnt.
To put numbers to my initial impressions, I made a quantitative comparison between the three pages Thursday. I realise these numbers vary from one day to the other, but atleast it gives some idea of the different editors’ and sites’ focus.
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1 Response
Läsarmedverkan ökar men med olika strategier
Aftonbladet/Läsarbladet öppnar upp fler vägar in till tidningen än de nordiska kollegorna. Samtidigt är de en tydligare gatekeeper.
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